In a world increasingly dominated by technology, NewArtX emerges as a pioneering platform for Digital Fine Art (DFA). Born under the banner of Elephant Canvas LLP, NewArtX and its sister initiative, NAX Studio, aim to redefine how art is created, shared, and appreciated in the digital realm.
Bridging Tradition and Innovation
The founders of Elephant Canvas were inspired by the digital works of contemporary artists like Daniel Arsham and sought to provide similar opportunities for Indian and South Asian artists. This vision birthed NewArtX—a curated marketplace where artists can showcase their digital masterpieces. Leveraging blockchain technology, the platform guarantees transparency, authenticity, and lifetime royalties, ensuring both artists and buyers benefit from secure and fair transactions.
What Makes NewArtX Unique
NewArtX takes pride in its meticulous attention to detail. Each DFA piece is minted on the blockchain, capturing the intricate nuances of brushstrokes, textures, and colors with unrivaled fidelity. The platform offers an innovative viewing experience through the NAX Canvas—an art screen designed to bring DFAs to life with unmatched clarity and vibrancy. This technology ensures that every digital artwork is displayed as intended, offering collectors an immersive experience.
Empowering Artists with NAX Studio
NAX Studio provides resources and technical expertise to artists transitioning from traditional to digital media. Many fine artists in India may lack access to advanced digital tools; NAX Studio bridges this gap by helping artists digitize their work while maintaining their creative integrity. This collaboration enables artists to expand their audience and generate new revenue streams, fostering global recognition of Indian art.
Meet the Visionaries Behind NewArtX
Elephant Canvas LLP thrives under the leadership of Suresh Pareek, Saryu Pareek Gupta, and Pulkit Gupta, who collectively drive the vision, innovation, and growth of NewArtX. Their combined efforts ensure a seamless blend of artistic excellence and cutting-edge technology, making the platform a pioneering space for Digital Fine Art. The team’s work is further complemented by Manan Shah, who serves as the curator, bringing a refined artistic perspective to the platform.
Celebrating Indian Art Globally
NewArtX and NAX Studio are more than just platforms—they’re movements to elevate Indian and South Asian art in the digital age. By combining artistic brilliance with cutting-edge technology, Elephant Canvas ensures that the rich cultural heritage of the region reaches a global audience, preserving its legacy for generations to come. For artists and collectors seeking to explore the uncharted territories of DFA, NewArtX offers a gateway to innovation, creativity, and cultural celebrations.
Contact:
Elephant Canvas LLPB 401-404, Neelam Centre, Worli, Mumbai
Email: namaste@elephantcanvas.com
Phone: +91 22 3540 9522
Feature Image Courtesy: NewArtX
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