Pratiksha Shome
During production, Greta Gerwig’s Barbie movie needed so much pink paint that the entire global inventory of one firm was depleted.
In an interview with Architectural Digest, Gerwig and the movie’s production designer Sarah Greenwood discussed how Barbieland was built, which is nearly entirely bright pink, including the life-size replicas of the doll’s fabled “Dreamhouse” and the streets and lampposts.
Six-time Oscar nominee Greenwood said that the movie had led to a global shortage of pink paint in the interview. She told the magazine, “The world ran out of pink.”
Lauren Proud, vice-president of global marketing at Rosco, the paint firm utilised in the movie, provided additional background to the Los Angeles Times while several media sites reproduced the allegation without clarification.
Proudly stating that the movie “used as much paint as we had,” she said that the production of Barbie had coincided with larger global supply chain issues during COVID-19 as well as severe weather in Texas at the beginning of 2021, which had a negative impact on essential materials required to make the paint.
She added, “There was this shortage and then we gave them everything we could — I don’t know they can claim credit,” although she did admit, “They did clean us out on paint.”
In the Architectural Digest interview, Gerwig stated that the Barbieland design was influenced by Pee-wee’s Big Adventure, An American in Paris, the Kaufmann House in Palm Springs, Wayne Thiebaud paintings, and the bright pink colour was crucial in “maintaining the ‘kid-ness'” of the film’s style.
Gerwig stated, “I wanted the pinks to be very bright, and everything to be almost too much,” adding that she didn’t want to “forget what made me love Barbie when I was a little girl.”
Just enough paint was obtained by the set designers to allow the production of the movie, which was primarily shot at Warner Bros. Studios Leavesden in the UK.
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Source: The Gaurdian
