Lijjat Papad, an Indian brand founded in 1959 by seven women, has become a symbol of women's empowerment in India, emphasizing the importance of employment opportunities for women.
Parle G biscuits, introduced in 1938, are a staple in Indian breakfasts. Despite challenges like World War 2 and post-independence partition, the brand continues to thrive, featuring iconic packaging featuring a little girl.
Hamdard Roohafza, an Indian herbal drink created in 1906, gained popularity but faced a ban in India due to concerns over Pakistani production, highlighting the need for import scrutiny.
Uber, a modern brand, was co-founded by Travis Kalanick and Garrett Camp in 2008 in Paris. After waiting for a cab, they developed the UberCab app, which has since grown exponentially. The app's branding and service have become essential for modern life.
Penguin publishers' logo, inspired by a visit to the London zoo by publisher Allen Lane, features a dancing bird. The logo was created by a typist who suggested penguins as an ideal animal for the brand. The penguin, updated by Jan Tschichold in 1964 and reworked by Angus Hyland in 2003, represents the literary industry's commitment to value and reasonableness.
Red Bull, originating in Thailand as Krating Daeng, was created by Austrian marketer Dietrich Mateschitz in 1984 after discovering a bottle with two fighting bulls, enhancing its potent taurine and caffeine blend.
Adidas, founded by Adolf Dassler, was a competition between brothers Rudolf and Adolf, initially focused on textiles but expanded into sports footwear in the 1950s.
Coca Cola, a fizzy sweet drink, originated as a medical drug by John Stith Pemberton, a chemist who used morphine for his injuries. After addiction, he created coca wine in 1885. The drink became available for drug addicts in 1886, and was first advertised as Coca Cola in the Atlanta Journal. Pemberton later added sugar and substitutes, founding the company in 1892.
Louis Vuitton, an iconic brand, began as a 16-year-old artisan in Paris. His son George developed a locking system for trunks in 1880, making luggage a luxury and status symbol in many people's wardrobes.